Achieving a remarkable customer experience always has a positive impact on the business. Positive customer experience results in customer retention and promotes the awareness of a business's brand. Customers have the power as they can acquire resources to educate themselves on products/services to purchase. Today's episode covers a brief introduction to customer experience.
During this episode, you will learn about;
[00:01] Episode introduction
[00:21] Today's focus: customer experience overview
[01:50] Defining customer experience
[02:31] The importance of ensuring a positive experience
[03:20] Research other people's experiences
[04:28] Turning customers into brand ambassadors
[07:23] Creating great customer experiences
[07:42] Components of great experience
[07:53] #1 customer intelligence
[08:42] #2 competitive intelligence
[10:14] How to acquire 'sales as an act of love' course at a discount
- "The power is in the hands of the customer" [02:51]
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